Financial tips

Key Performance Indicators

By | 2018-10-04T17:02:22+00:00 October 4th, 2018|Financial tips, Leadership teams|

Agency growth by design   Design your agency growth by setting a Key Perforamance Indicator Program for your Leadership Team. For this next quarter – assess your 1st quarter performance, and areas of the business which need your focus, to bring you closer towards achieving your goals. 4 areas to include: Agency pipeline Team productivity [...]

Budget for growth – Revenue targets

By | 2018-07-17T16:32:58+00:00 July 17th, 2018|Financial tips, Revenue Improvement|

Lock down your revenue target In the video below I provide a quick tip on how to test your budget using the Revenue Per Head Model: When setting your revenue target, you could use this Revenue Per Head calculation to guide you; then sharpen your pencils, get more precise and ensure that you have built a [...]

Key Finance Metrics

By | 2018-04-26T12:21:18+00:00 April 26th, 2018|Financial tips|

Key finance performance metrics #You'veGotThis   Success comes when the whole team is clear on the key metrics. To grow your business or prepare for sale - visibility and understanding the following key financial metrics is essential: Profit and Loss Statement - 10 measures which indicate the success of your trading activities. These first 3 [...]

Mind the gap – hit those targets in this next quarter

By | 2018-04-26T12:22:03+00:00 March 8th, 2018|Financial tips|

  Mind the gap – hit those targets in this next quarter For this next quarter – establish the key areas in the business which need your focus. A 90 day sprint to reach goals will need you to: Be certain about your current position Reinforce your targets Establish agreed responsibilities and actions for your [...]

If you own a business – don’t forget to pay yourself!

By | 2017-06-12T22:13:41+00:00 June 12th, 2017|Financial tips|

It's an age-old conundrum that faces every entrepreneur planning their business: What do I pay myself?  Unfortunately, many business owners fail to record their own salary as a cost to the business. Although I am not a Tax Advisor, there are 2 common reasons for this: It is not tax advantageous, or The business isn't [...]

If you don’t value your time, other people won’t either #Saynotospec

By | 2017-09-13T21:43:40+00:00 June 8th, 2017|Financial tips, Pricing policy|

This 2.5 minute YouTube video is definitely worth watching  and 2.5+ million other viewers think so too. If  you haven't seen it, click on the link and remind yourself why it's so important to stand up for our profession and #SayNoToSpec Respect to Zak Mroueh, Chief Creative Officer & Founder, Zulu Alpha Kilo, and [...]

How to stand in a position of strength when you are negotiating with a client

By | 2017-11-21T13:38:48+00:00 May 29th, 2017|Financial tips|

Stand in a position of strength when you negotiate.  Read these great tips from business development expert Jody Sutter of The Sutter Company, New York. Jodie is a highly respected business development expert who designs custom prospecting programs and business development strategies that help companies grow.  Her blog on 'Four common mistakes Ad agencies make [...]

5 Key Performance Indicators for an effective Agency

By | 2017-06-12T22:19:33+00:00 May 18th, 2017|Financial tips|

What is the point of setting objectives and targets, if you don't have the tools to track them? For any performance indicator to be effective, it needs a target, it needs to be measurable, and ideally it needs to link to the goals of the business. It should give you an insight into the performance and [...]


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